Solula Plantain Tostones are a deliciously savory and crunchy snack, grown and made in Ecuador. Solula’s mission is to bring a taste of snacks from the equator to the mainstream markets worldwide. The visual story is meant to evoke a warm and bright, equatorial, relaxed, fun quality to the brand. Using graphics indicating sun, ocean and tropical climate, along with bright eye-catching tropical hues with a rough-hewn relaxed textural element; the design hopes to take the consumer on a brief, tropical mental vacation.